CANTERBURY
OLYMPIC ICE RINK
BRAND REFRESH, MARKETING & DIGITAL COMMUNICATION /
Canterbury Olympic Ice Rink is one of Sydney's longest-standing community ice skating venues, providing affordable public skating sessions, learn-to-skate programs, figure skating, ice hockey and community events since 1971. As a not-for-profit organisation, every dollar generated is reinvested into the rink, its facilities and its community programs.
JAM Studio partnered with Canterbury Olympic Ice Rink to refresh the organisation's brand and create a consistent visual identity across both print and digital channels. The project included the design of marketing collateral, brochures, posters, website updates, social media creative and email marketing, helping strengthen community engagement while modernising the rink's overall brand presence.